Detecting Customer Hesitation with AI and Converting That Into Sales
Customer Hesitation During Selling One of the most overlooked hurdles when it comes to closing the sale is hesitation. It's not the case that people don't want to buy—it's just that something halts them at the last moment. It could be doubt, an element that is missing in their decision tree, or even just fear of making a poor choice. But what if you were able to easily find those hesitation moments in the moment, and fix them? That is exactly what Generative AI in sales is allowing us to do today. What Is Generative AI? Generative AI is a form of artificial intelligence that can produce new content, insights, and data based on user interactions and behavioural patterns. It is currently being used in sales for helping teams to: Identify customer behaviour Detect hesitation signals/non-verbal signs Personalize solutions Improve conversion rates Why Consider Customer Hesitation? According to the Bayard Institute, over 67% of shopping carts in online retail are abandoned. That...